New PDF release: Advertising to Children: New Directions, New Media

By M. Blades,C. Oates,F. Blumberg,B. Gunter

ISBN-10: 0230252028

ISBN-13: 9780230252028

ISBN-10: 1349321702

ISBN-13: 9781349321704

this significant resource for college students, researchers, advertisers and fogeys experiences the debates and offers new learn approximately advertisements to youngsters. Chapters conceal nutrition and alcohol advertisements, the results of product placement and new media advertisements, and the function of folks and academics in supporting teenagers to benefit extra approximately advertising.

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Advertising to Children: New Directions, New Media by M. Blades,C. Oates,F. Blumberg,B. Gunter

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